Users will soon have a updated setting that permits them to reduce the quantity of artificial intelligence-produced media appearing in their feeds. This step comes as the company revealed that it currently hosts more than 1 bn content made with AI.
Pilot Phase and Launch
The update is being tested over the following weeks before a full-scale release. This development comes amid a surge in AI-generated material, fueled by emerging AI video creators.
The Broader AI Trend
It has been noted that almost 10% of the most rapidly expanding channels on a popular video site only show clips produced artificially. A significant portion of this material is considered “AI slop”, a label for poor-quality, mass-produced content that is typically illogical or dreamlike.
Our research shows that many people appreciate content created using AI tools, ranging from digital art to science explainers, and we want to provide users the option to adjust the amount of that, based on their own likes,” commented a company executive.
AI on the Platform
The service shared that there are now 1.3bn videos on its service tagged as made with AI. In total, over 100 million media items are submitted to the service daily, making AI-generated material a relatively small portion of its total content library.
Customizing Your Feed
Members will be capable of limit or boost the level of AI content they see by using the topic control option in the app and picking “AI-generated content”. Further subjects that are already be controlled under the filter cover news, style, aesthetics, and movement.
Content Labeling and Policies
TikTok’s policies oblige content makers to label lifelike AI-generated content, and it forbids malicious deepfakes of public figures or critical incidents. Any authentic-looking artificial content that is not labeled can be removed under its community policies.
Furthermore, the service will henceforth add an “AI-made” watermark to content created with its built-in AI features, or flagged by an industry-wide initiative for spotting content made by AI. This step is aimed to stop users from attempting to evade the labeling process.
AI Literacy Programs
TikTok is also introducing a $2 million AI literacy fund for specialists and organizations to develop educational content about using AI responsibly. This program will assist non-profit groups focused on educating programming and robotics.
Platform Protection
The platform has supported its content review process, during discussion over intentions to lay off a large number of content moderators in Britain. It is planning to cut hundreds of positions in its trust and safety team in London, with worker representatives and digital protection specialists voicing alarm that people are being substituted by machine-led review.
A senior executive stated that people-led review would continue to be important, but artificial intelligence can safeguard staff by filtering out the most distressing content ahead of it has to be seen by people. The company reported a significant reduction in disturbing and violent content seen by human moderators over the previous year due to intervention by its machine learning processes.
“We think that it’s essential to combine staff and AI to maintain a secure environment,” she said. “We’ll have humans as part of that process, but we also think it’s very important to minimize viewing of harmful content as rapidly, which is where a extensive automated help is proving valuable process content quickly.”
